Senior Team Lead, Digital Marketing

Job Description Job Title: Senior Team Lead, Digital Marketing Location: Wilmington, DE or London, UK Hybrid | Full-time CSC is seeking an experienced, technically fluent digital marketing leader to serve as the right hand to our Global Head of Digital Marketing and Operations. This role is both strategic and hands-on - ideal for someone who can help shape the digital roadmap while also executing and optimizing campaigns across all major digital channels. As a Senior Team Lead, Digital Marketing, you will play a critical role in scaling CSC's global digital capabilities. You will translate strategy into execution, ensure operational excellence across platforms, and elevate performance through data, technology, and innovation. This is not a pure strategy role, and not a junior execution role. We are looking for a digital expert who can think like a leader and execute like a specialist. Key Responsibilities Strategic Partnership & Leadership • Serve as deputy to the Head of Digital Marketing, helping define and evolve CSC's global digital strategy. • Translate enterprise and business unit goals into actionable digital programs. • Act as a senior advisor to business unit marketing leaders on digital channel strategy, performance, and optimization. • Step in to represent digital marketing in cross-functional forums when needed. End-to-End Campaign Execution • Lead integrated digital campaigns across SEO, SEM/PPC, paid social, display, email, webinars, website, and ABM platforms. • Own campaign architecture from targeting through deployment and optimization. • Ensure digital programs align to pipeline goals and revenue contribution. • Personally oversee execution in platforms such as HubSpot, Salesforce, GA4, and paid media channels when required. Marketing Technology & Optimization • Act as a power user and technical expert across key platforms including HubSpot, Salesforce, ON24, SEMrush, and analytics tools. • Design and optimize nurture programs, scoring models, segmentation frameworks, and lifecycle workflows. • Improve landing page performance, conversion rates, and campaign attribution. • Lead testing strategies including A/B and multivariate experimentation. Data, Analytics & Performance Management • Develop and monitor KPIs across all digital channels. • Translate performance data into actionable insights that drive continuous improvement. • Partner with marketing data and analytics teams to improve reporting accuracy and visibility. • Identify opportunities to optimize spend and improve marketing ROI. Account-Based Marketing & Personalization • Support and enhance CSC's ABM approach using a variety of platforms. • Leverage intent data and behavioral insights to drive account-level personalization. • Align digital execution to pipeline and account engagement goals. Operational Excellence • Ensure digital programs are delivered on time, within scope, and aligned to brand standards. • Help manage budgets across digital channels. • Contribute to building scalable processes and best practices across regions. Qualifications • 7-10 ears of progressive B2B digital marketing experience, ideally within financial services, legal, compliance, or complex global industries. • Deep, hands-on experience across SEO, SEM, paid media, email marketing, webinars, website optimization, and ABM. • Advanced working knowledge of HubSpot and Salesforce (required). • Strong experience with analytics platforms (GA4, PowerBI or similar). • Demonstrated ability to build and optimize full-funnel digital programs. • Experience managing integrated campaigns in a matrixed, global organization. • Strong analytical skills with the ability to connect digital metrics to pipeline and revenue. • Comfortable both leading initiatives and executing independently. • Exceptional collaborator with the ability to influence without authority. #INDS About Us CSC is a global business, legal, and financial services company based in Wilmington, Delaware, USA, providing knowledge-based solutions to clients worldwide. We have offices and capabilities in over 140 jurisdictions in the Americas, Europe, Asia Pacific, and the Middle East, and more than 8,000 colleagues. We are the business behind business.® Visit our careers site to learn more about CSC and our commitment to our clients, communities, and each other. CSC is committed to creating a feeling of belonging through a diverse and growth-oriented environment where everyone is valued. CSC colleagues have global career opportunities and excellent benefits, including annual success-sharing bonuses or commission plans based on individual performance. To learn more, visit cscglobal.com/service/careers. We offer a range of support to colleagues with disabilities, ensuring people have the necessary resources to thrive in their roles. We encourage candidates to work closely with our talent acquisition partners to convey their specific needs. Our commitment to accessibility reflects our broader dedication to diversity and belonging, CSC only accepts resumes from employment agencies that are part of our approved supplier program. Resumes submitted from other agencies either to talent acquisition, our hiring leaders, employees, or through any other mechanism other than our supplier process, will not be eligible to claim related fees and the submitted resumes will be considered property of CSC. We encourage candidates to apply directly to our website and not through third-party sources. Disclaimer: The information above describes the general nature and level of work performed by employees in this role. It is not intended to describe all duties, responsibilities, and qualifications. About the Team CSC is a global business, legal, and financial services company based in Wilmington, Delaware, U.S., providing market-leading expertise and knowledge-based solutions to clients worldwide. We have an unmatched global reach with offices and capabilities in more than 140 jurisdictions in the Americas, Europe, Asia Pacific, and the Middle East, and more than 8,500 colleagues. We are the business behind business.® Visit our careers site to learn more about CSC, Our Values, and our unwavering commitment to our clients, communities, and each other. CSC is dedicated to creating a feeling of belonging through a diverse and growth-oriented environment where everyone is respected. We offer a range of support to colleagues with disabilities, ensuring people have the necessary resources to thrive in their roles. We encourage candidates to work closely with our talent acquisition partners to convey their specific needs. Our commitment to accessibility reflects our broader dedication to diversity and belonging. Colleagues are empowered to own their careers and have access to various career opportunities and excellent benefits, including annual Success Sharing bonuses or commission plans based on individual performance. To learn more, visit cscglobal.com/service/careers. CSC only accepts resumes from employment agencies that are part of our approved supplier program. Resumes submitted from other agencies either to talent acquisition, our hiring leaders, employees, or through any other mechanism other than our supplier process will not be eligible to claim related fees and the submitted resumes will be considered property of CSC. We encourage candidates to apply directly through our website and not through third-party sources. Disclaimer: The information above describes the general nature and level of work performed by employees in this role. It is not intended to describe all duties, responsibilities, and qualifications.

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