Summer Intern, Digital GTM & CRM

Digital GTM & CRM Summer e.l.f.tern The Digital GTM & CRM Summer e.l.f.tern will support the execution, analysis, and optimization of broadcast CRM campaigns across email, SMS, and push channels. This role offers hands-on experience in campaign planning, QA, performance tracking, and best-practice research, while working closely with the CRM team to support scalable, data-informed customer engagement. Responsibilities: Support the preparation of monthly email, SMS, and push campaign briefs Assist with internal content review, QA, and briefing email developers to ensure campaign requirements are met Track campaign timelines and delivery status across channels Monitor performance and document campaign results and key learnings Research CRM and email marketing industry trends and best practices Summarize insights and recommendations into a best-practice deck for the CRM team Update engagement metrics for weekly and monthly reports using Braze, GA4, and other relevant platforms Assist with analyzing trends and preparing performance summaries for weekly, monthly, and quarterly reporting Requirements: Must be available for the full internship period: June 1st - August 28th Must be a rising junior or senior at the time of the internship Currently pursuing a degree in Marketing, Business, Analytics, or a related field Strong interest in CRM, digital marketing, and lifecycle communications Detail-oriented with basic analytical skills and comfort working with data, spreadsheets, and performance metrics Familiarity with tools such as Braze or GA4 is a plus, but not required Strong written communication skills with a high attention to detail Well organized, proactive, and eager to learn in a fast-paced team environment Business Rationale: This summer, the Digital GTM & CRM e.l.f.tern will support the CRM team by assisting with broadcast campaign execution, performance tracking, and best-practice research. By helping manage briefs, QA workflows, reporting, and industry research, the intern will contribute to more efficient campaign execution and data-backed insights that support ongoing optimization across email, SMS, and push channels. $20 - $20 an hour

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