Job Title:
Associate, Marketing
Company: TIAA
Location: New, NY
Created: 2026-01-05
Job Type: Full Time
Job Description:
We are seeking a motivated Marketing & Communications Associate to join our dynamic marketing team supporting sustainable finance initiatives in commercial real estate. This role is perfect for a creative, detail-oriented, and analytical professional who is passionate about developing compelling marketing campaigns that drive business growth while promoting sustainability. You will work collaboratively to execute strategic marketing initiatives that generate leads and enhance brand visibility in the commercial real estate finance sector.Key Responsibilities and DutiesExecute regional and national marketing plans and campaigns in collaboration with Regional Originations Directors and marketing leadershipSupport the creation and manage engaging content across multiple channels including email campaigns, websites, social media, Google Ads, LinkedIn, and thought leadership articlesFacilitate the design marketing collateral such as brochures, case studies, and social media graphics, and coordinate event materials for conferences and industry eventsCoordinate compliance review processes for all marketing materials, ensuring proper approvals and documentationSupport email marketing campaigns from creation through performance tracking, and manage social media accounts to engage target audiencesAssist with Salesforce and Pardot integration to optimize marketing automation and lead nurturingTrack and analyze marketing metrics to measure campaign effectiveness and inform future strategiesSupport PR-related tasks, sales enablement efforts, and conduct market research and competitive analysisManage marketing department expenses, budget tracking, CRM data entry, and file organizationEducational RequirementsUniversity (Degree) PreferredWork ExperienceNo Experience RequiredPhysical RequirementsPhysical Requirements: Sedentary WorkCareer Level5ICPreferred QualificationsBachelor's degree, preferably in Marketing, Communications, or related field1+ years of marketing experience, ideally in commercial real estate finance, clean energy, or financial servicesExcellent written and verbal communication skills with strong attention to detailUnderstanding of digital marketing principles and ability to manage multiple projects simultaneouslyCollaborative mindset and genuine interest in sustainability and commercial real estate financeExperience with Adobe Express, Microsoft PowerPoint and ExcelFamiliarity with Salesforce, Pardot, or similar CRM and marketing automation platformsKnowledge of commercial real estate and/or financial services marketingExperience with social media management, SEO, PPC advertising (Google Ads, LinkedIn), and analytics tools Please note: There will be occasional travel between the NYC and Darien, CT locations#LI-VM1Related SkillsAccountability, Adaptability, Clean Energy Acumen, Collaboration, Commercial Mindset, Consultative Communication, Continuous Improvement Mindset, Executive Presence, Prioritizes Effectively, Stakeholder EngagementAnticipated Posting End Date: Base Pay Range: $49,900/yr - $71,500/yrActual base salary may vary based upon, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location. In addition to base salary, the competitive compensation package may include, depending on the role, participation in an incentive program linked to performance (for example, annual discretionary incentive programs, non-annual sales incentive plans, or other non-annual incentive plans). _____________________________________________________________________________________________________Company OverviewNuveen is a global investment leader, managing public and private assets for clients around the world and on behalf of TIAA, our parent company and one of the world's largest institutional investors. We invest in the growth of businesses, real estate, infrastructure and natural capital, providing clients with the reliability, access and foresight unique to our heritage. Our prevailing perspective on the future drives our ambition to innovate and adapt our business to the changing needs of investors - all to pursue lasting performance for our clients, our communities and our global economy. Visit to learn more about us.Our Culture of ImpactAt TIAA, we're on a mission to build on our 100+ year legacy of delivering for our clients while evolving to meet tomorrow's challenges. We equip our associates with future-focused skills and AI tools that enable us to advance our mission. Together, we are fighting to ensure a more secure financial future for all and for generations to come. We are guided by our values: Champion Our People, Be Client Obsessed, Lead with Integrity, Own It, and Win As One. They influence every decision we make and how we work together to serve our clients every day. We thrive in a collaborative in-office environment where teams work across organizational boundaries with shared purpose, accelerating innovation and delivering meaningful results. Our workplace brings together TIAA and Nuveen's entrepreneurial spirit, where we work hard and work together to create lasting impact. Here, every associate can grow through meaningful learning experiences and development pathways"”because when our people succeed, our impact on clients' lives grows stronger.Benefits and Total Rewards The organization is committed to making financial well-being possible for its clients, and is equally committed to the well-being of our associates. That's why we offer a comprehensive Total Rewards package designed to make a positive difference in the lives of our associates and their loved ones. Our benefits include a superior retirement program and highly competitive health, wellness and work life offerings that can help you achieve and maintain your best possible physical, emotional and financial well-being. To learn more about your benefits, please review our Benefits Summary.Equal Opportunity We are an Equal Opportunity Employer. TIAA does not discriminate against any candidate or employee on the basis of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other legally protected status.Our full EEO & Non-Discrimination statement is on our careers home page, and you can read more about your rights and view government notices here.Accessibility Support TIAA offers support for those who need assistance with our online application process to provide an equal employment opportunity to all job seekers, including individuals with disabilities. If you are a U.S. applicant and desire a reasonable accommodation to complete a job application please use one of the below options to contact our accessibility support team: Phone: Email: Drug and Smoking PolicyTIAA maintains a drug-free and smoke/free workplace.Privacy Notices For Applicants of TIAA, Nuveen and Affiliates residing in US (other than California), click here.For Applicants of TIAA, Nuveen and Affiliates residing in California, please click here.For Applicants of TIAA Global Capabilities, click here.For Applicants of Nuveen residing in Europe and APAC, please click here.