Digital Marketing Specialist

Are you a data-driven digital marketer who loves building high-performing campaigns, experimenting with AI tools, and driving measurable growth? This is a great opportunity to join a fast-growing strategic consultancy working with global brands across technology, innovation, and digital transformation.Title: Digital Marketing SpecialistLocation: Fully RemoteContract: Temp-to-PermSalary: £50,000 - £55,000Our client partners with organisations across the UK, Europe, and the GCC to deliver intelligent, insight-led marketing programmes that accelerate brand visibility and customer acquisition. As they continue to scale, they're looking for a Digital Marketing Specialist who can elevate their digital presence, own multi-channel performance strategy, and play a key role in shaping the future of the marketing function, both internally and across their client portfolio.The RoleAs the Digital Marketing Specialist, you will take ownership of integrated digital campaigns from strategy through to execution. You'll combine performance marketing expertise with AI-powered content creation and automation to deliver campaigns that increase brand awareness, generate leads, and support long-term business growth.This is a hands"‘on, fast"‘paced role with real autonomy. You'll collaborate closely with senior stakeholders, mentor a Campaign Executive, and have the freedom to test new ideas, optimise workflows, and drive innovation across the marketing function.Key ResponsibilitiesPlan, execute, and optimise multi-channel digital marketing campaignsManage paid channels including Google Ads, PPC, and paid socialSet KPIs, track performance, and optimise for ROIManage budgets, forecasting, and performance reportingCreate and refine content using AI tools (blogs, emails, ads, landing pages, social)Implement automation and AI"‘driven workflows to improve efficiencySupport PR activity and customer journey optimisationCollaborate cross-functionally and mentor a Campaign ExecutiveSkills & ExperienceExperience in campaign or demand-generation marketing (ideally SaaS, tech, or B2B)Strong hands"‘on skills with Google Ads, PPC, and analyticsFamiliarity with marketing automation and CRM tools (e.g., Pardot, Salesforce)Practical experience using AI content tools (e.g., ChatGPT, Jasper, Midjourney)Strong analytical ability to interpret data and optimise performanceConfident copywriter with solid content creation skillsExcellent project management and ability to manage multiple campaignsCommercial mindset with experience managing budgets and KPIsIf you're a proactive digital marketer who loves combining creativity with data, and you're excited by the idea of shaping a growing marketing function, we'd love to hear from you. #J-18808-Ljbffr

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