Job Title:
Marketing Copywriter

Company: Naturepedic

Location: chagrin falls, OH

Created: 2024-05-04

Job Type: Full Time

Job Description:

Salary: Competitive, commensurate with experienceLocation: Hybrid role with a preference for one in-office day per weekAbout Us:Join Naturepedic, the leading maker of certified organic mattresses and bedding since 2003. We're not just about selling products; we're dedicated to fostering organic living, sustainability and restorative sleep. By joining our team, you contribute to a movement that prioritizes health and the environment, improving our planet and the well-being of our customers.Job Overview: As a creative Copywriter on our dynamic in-house marketing team, you will articulate our mission and shape the narrative that promotes a healthier, more sustainable lifestyle. Your creativity will not only illuminate product benefits but also spark enthusiasm and engagement across multiple platforms. Reporting directly to the Director of Brand, you will be a key player in evolving our brand story.Responsibilities:Champion our brand voice and mission through compelling educational and promotional copy.Ideate and produce fresh, engaging copy for new product listings, email marketing, blog posts, Google ads, retailerpartner sites, event promotion, video scripts and more.Pay obsessive attention to narrative consistency, voice and tone, and accuracy of content.Use SEO best practices to optimize content for search engines and improve online visibility.Conduct thorough research to understand target audiences, industry trends and competitive landscape, and leverage insights to inform copywriting decisions.Collaborate with social and creative teams to ensure consistency and maximize impact. Manage time effectively and meet project deadlines with precision and reliability.Qualifications:Bachelor's degree in Advertising, Marketing, English, Creative Writing, Journalism or a related field.4+ years of professional copywriting experience, preferably in direct-to-consumer (DTC) or e-commerce settings.Exceptional writing and editing skills, with an impeccable eye for detail and a knack for storytelling.Ability to write in established brand voices and connect authentically with target audiences.Familiarity with SEO basics and digital marketing strategies.Collaborative work ethic and ability to be flexible and responsive in a fast-paced work environment. A passion for sustainability and organic products is a plus!Additional Info:·       Competitive salary·       Comprehensive benefits package·       Paid time off·       Opportunities for professional development in a growing company