Job Title:
Digital Marketing Specialist

Company: dSPACE

Location: wixom, MI

Created: 2024-04-20

Job Type: Full Time

Job Description:

The mobility industry is one of the most exciting and challenging sectors of our time - a sector, in which dSPACE has been playing a role since it was founded over 35 years ago. Every day, people all over the world use modes of transportation that have been developed, tested, and validated using dSPACE solutions. They can trust that their vehicle's propulsion system is energy-efficient, that intelligent assistance systems make driving more comfortable, as well as the aircraft they are on is safely guided to its destination. As a Top Workplace in Michigan winner and global technology leader for simulation and validation solutions, dSPACE and its more than 2,400 employees worldwide are partners in the entire innovation chain. We are headquartered in Paderborn, Germany, with five additional project centers in Germany, and regional dSPACE companies in the USA, the UK, France, Japan, China, Croatia, South Korea, India, and Sweden.The Digital Marketing Specialist is responsible for leading the development and execution of promotional campaigns and projects for the dSPACE U.S. locations working closely with our international colleagues.Understanding of and experience with digital channels, strategies, and processes, including digital advertising, digitalsocialcontent marketing, trade show promotion, and sales support tools (CRM).Would you like to grow with an established, fast-paced, leading edge technology company? Then we look forward to receiving your resume for Digital Marketing Specialist on our U.S. Marketing Team.Your Role (includes but not limited to)and execute targeted email campaigns for events and productsadvertising placement strategy for both print and digital publications and e-newsletters including banner advertising and LinkedIn paid ad platformtrade show event promotions and sponsorshipspromotion for external webinars working with product teamswith the Global Social Media team on our U.S. social media organic and paid posts.with product managers to create materials that support the sales funnelmonitoring and reporting on all communication effortstechnical articles for dSPACE magazine, dSPACE Direct Newsletter and external publications with guidance and support of editorial teams and engineersand photography for events and products as necessarythinking and continuous improvement in processes and tacticsYour Profilefor driving things forward and making things betterand business writing skillsCreative Suite experienceshooting and editing experience helpfulproject management and organization skillscommunication skillsto manage ambiguityand able to work independently as well as in teamswith a "˜can-do' attitudedegree in marketing, communications, or a similar degreeWhat you can expect from us work on an international team in an industry with a secure future.promote specialist skills through individual further training.dSPACE spirit: Everyone is on a first-name basis here. What counts for us is people.