Job Title:
Copywriter

Company: Creative Circle

Location: boston, MA

Created: 2024-04-20

Job Type: Full Time

Job Description:

Our CPG client is searching for a Copywriter to join their beauty brands team for at least a year. You'll work 40 hours per week.As Copywriter in this space, you'll heavily collaborate with several teams and stakeholders as you verbally communicate the brands across all packaging, e-commerce, video, and retail touchpoints to support their beauty and wellness portfolio of brands. You'll bring brands to life by writing copy for all consumer and retail-facing materials including but not limited to packaging, advertisements, brochures, point of sale, email, web, banners, and social.Responsibilities include:- develop product names, features, positioning and benefits- write copy and tags for product packaging materials, owner's manuals, quick start guides, and other print mediums- create owners manuals, instructions and quick start guides- partner with brand managers to create copy that is aligned with brand campaigns; interpret creative direction and adapt points from creative briefs into persuasive copy concepts- present and incorporate feedbackThe ideal Copywriter has a strong B2C background, preferably from an agency, along with:- the ability to develop messaging for numerous touchpoints- an interest in benefits-focused packaging writing - works well within established brand guides tones- is a team player and works in a collaborative style - has a thorough understanding of writing for social (incl. hashtags, emojis and acronyms)- an interest or experience with beauty brands, fashion or haircare