Job Description:

Open position in all True Media office locations including Kansas City, MO, Columbia, MO, St. Louis MO, and Minneapolis, MN; Hybrid work schedule: in officeremote. As a Media Planner, you are an important part of the creation of the most appropriate media plans for your client to achieve their business goals. You are responsible for helping to strategize, produce and make sense of the key media, consumer and market intelligence required for your clients' media plan. You have a passion for brands, media and ideas, and within the team are considered a go-to-person on the latest news and innovations going on in media. You spend time with media partners understanding their offerings in detail, and are up to speed on all the intricate tactics available to brands today - from new platforms, to new targeting opportunities. You are an important part of the idea design, and the development of the media architecture and tactics. In this role, you will develop, recommend, execute and evaluate media plans from inception to completion with oversight from the Planning Director. The Sr. Media Planner should be able to work independently once given project parameters, goals and budgets to develop a sound recommendation with clear rationale. The Media Planner will oversee Media Planners and ensure processes are being followed and all client media buys are delivering. Other responsibilities may include the development of relevant industry POVs and content creation based on media value to our agency or clients, and participation in new business. In addition, this role is responsible to support business improvement by meeting personal and departmental goals and objectives timely and effectively. Areas of Focus:Disciplined Business LeaderDecisive and insightful in the ability to form media strategies that meet client objectivesDemonstrates thorough understanding of client businesses and how to achieve resultsUnderstands client objectives, resources, and proscons of approaches to address themFulfills role on team seamlessly, working and managing with urgencyDemonstrates initiative to learn business planning from supervisorsMedia InnovatorApplies new and innovative strategies in the media to client businessProactively seeks to redefine status quo with media partners and clientsLeverages insights regarding target consumer and media's role in communicationsTeaches media concepts, application, and Media philosophy to direct reportsIs intimately involved in creating the measurement strategy and helps in ensuring the media plans are created in line with the measurement planDemonstrates initiative to learn systems and resources of department and agencyTeam PlayerEffectively manages internal relationships in and across departmentsEffectively manages a team to ensure work is high quality and on timeDevelops positive working relationships with outside vendorsMaintains a professional, can-do attitude at all timesDemonstrates initiative and ability to lead projectsFosters trust among supervisors and ability to take on more responsibilityMaintains effective communication, responding quickly and accuratelyContributes to a positive departmental and agency culture Essential Duties and Responsibilities (Other duties may be assigned)ClientContributor to impactful media plan development to meet client needs and deliver communications ideaAttend regular client status meetings, creative partner statusesAnalyze and provide clients with research data and mediamarketing informationInternalProvide media and audience intelligence and data inputs through the application of syndicated tools for media goal setting and decision makingWork collaboratively with team members to develop and manage media plans for Digital (display, mobile, social, video, gaming, search) or traditional channelsProvide guidance to planners and associates on day-to-day functionsMentor and assist in the training of planners and associatesProvide channel selection recommendations and justification designed to deliver on client KPI's using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiencyParticipate in the development of the RFPsContinually vet out real-time opportunities to ensure our clients are remaining competitiveEvaluate partner proposals, negotiate plan details, develop plan and ultimately present plan recommendations to internal stakeholders and clientsIdentify and present new and emerging partners and opportunities in the marketplaceManage all partner specific budget allocation, optimization, media partnership programs and added value detailsQualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, andor ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.3+ years in planning role in media, publishervendor, or communications discipline (digital)3+ years of experience in a digital media planning position at an advertisingmedia agencyProven ability to develop and maintain strong professional relationships with clients, colleagues, and vendorsExcellent written, verbal communication and presentation skillsStrong time-management and organizational skillsExperience analyzing data and market researchExperience delegating assignments to junior staffEducation:Bachelor degree in related field or equivalent experience Total Perks PackageThe chance to be a part of a growing company and the next success storyAmazing opportunities for career developmentRecognition programsEmployee referral bonusHybrid work options; 3 days in the office, 2 days working from homeFun and collaborative work environmentCasual dress codePhilanthropy: True Media Giving (Includes volunteer time and 100% company match for employee donations to agency charity)Insurance Coverage (medical, dental, vision. life, and disability)401(k) retirement plan, with employer 3% matchWorklife benefits, including mental health and wellbeing supportRobust Paid Time Off program, increasing with years of employmentPaid holidays, including agency closing Christmas Eve-New Years DayMaternity, Paternity and Adoption Paid Time Off , plus Voluntary Paid Leave Bank