Job Title:
Digital Marketing Specialist

Company: Splash Omnimedia

Location: columbia, MO

Created: 2024-05-24

Job Type: Full Time

Job Description:

Splash OmnimediaHere we grow again! We are looking for an onsite Client ManagerDigital Marketing Specialist at our location in Lexington, South Carolina! The ideal candidate should have the ability to plan, develop, and implement digital marketing strategies for our clients across a wide range of advertising and marketing communication platforms. You will play an integral role in the marketing initiatives alongside a team of other marketing professionals. You will find innovative ways to drive traffic, optimize leads, and maximize growth using a variety of channels including SEMPPC, SEO, content marketing, social media advertising, and email marketing. To excel as a Digital Marketing Strategist, you must be proficient in writing and editing content, have a well-rounded knowledge of the web and search engines, a familiarity with social media and analytical data, and an understanding of digital marketing principles. Once again, this is not a remote position. ESSENTIAL DUTIES & RESPONSIBILITIESConceptualize, create and execute on client marketing strategies.Write and edit strategic content.Monitor, analyze, implement campaigns and make proactive changes to improve performance across digital platforms.Identify and present new opportunitiesareas of growth to clients that will achieve desired outcomes.Grow successful and profitable search engine marketing traffic acquisition opportunities.Develop, expand, and optimize campaigns, ad groups, keywords.Conceptualize and document standard operating procedures associated with any tasks assigned.Manage your own workload and prioritize multiple requests from various parts of the municate and strategize with clients and team members.Strategic planningReportingEffective communication is a must REQUIREMENTS:Onsite positionBachelor's degree in related fields (Marketing, Public Relations, Business)1 years paid search and digital marketing experienceGoogle Ad certifications required for PPC, SEM, Google Guarantee and others Financial analysis skills requiredProven ability to understand customer needs, build ongoing relationships, and drive revenueCRM experience, competitive analysis, and trending tools